Aditya Sanyal
1
Publications
0
Followers
0
Following
0
Questions
About
MBA in dual specialisation Strategic Marketing & HR, BBA in Marketing, Sales and Distribution, and with expertise in innovation & entrepreneurship, Strategic HR, Change Management, Employee Life Cycle, Brand Management, Advertising and PR, Digital Marketing, Media Planning and Strategy , Consumer Behaviour, Neuromarketing, development & environmental economics, gig economy & the future of work; and research enthusiast on Consumer Behaviour and Neuromarketing “Compulsive Buying and Consumer Culture”.
In ISHM College, Kolkata, West Bengal - Lecturer, Assistant Manager in Marketing & Public Relations.
In ICICI Bank, Kolkata, West Bengal - As a deputy manager, I grew the book size of four branches, sanctioned more than 5 crore Business loans and maintained the good relationship with the customers.
Skills & Expertise
Event Management
Administration
Marketing
Statistics
Human Resource Management
Strategic Management
Research Interests
Human Resource Management
Marketing Management
Advertising and Public Relation
Connect With Me
Experience
Lecturer, Assistant Marketing Manager
Deputy Manager
- In ICICI Bank, Kolkata, West Bengal - As a deputy manager, I grew the book size of four branches, sanctioned more than 5 crore Business loans and maintained the good relationship with the customers.
Education
Eastern Institute for Integrated Learning in Management
Eminent College of Management and Technology
Conferences & Seminars (2)
“Drug Abuse and Illicit Trafficking”
No descriptions
“Consumer Buying behaviour and Consumer attitude on sustainable production and consumption in the food and beverage sector”
No descriptions
Certificates & Licenses (2)
Drug Abuse and Illicit Trafficking
Consumer Behaviour
Thesis Guided (1)
“Consumer Perception towards Mutual Funds as an Investment Vehicle”
Institution:
Publications (1)
Liberalization, privatization, and globalization have opened up numerous vistas for value creation and
management, especially in capital and money markets, for the nation. Indians are traditionally...
dd