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Aditya Sanyal

Mr. Aditya Sanyal

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Lecturer, Assistant Marketing Manager at International School of Hospitality Management College

  • Human Resource Management
  • Marketing Management
  • Advertising and Public Relation

Scholar9 Profile ID

S9-112023-2300376

about
Publication

1

about
Citations

-

about
Editorial Contribution

-

about
Network

1

about
Conferences/Seminar

2

about

About

MBA in dual specialisation Strategic Marketing & HR, BBA in Marketing, Sales and Distribution, and with expertise in innovation & entrepreneurship, Strategic HR, Change Management, Employee Life Cycle, Brand Management, Advertising and PR, Digital Marketing, Media Planning and Strategy , Consumer Behaviour, Neuromarketing, development & environmental economics, gig economy & the future of work; and research enthusiast on Consumer Behaviour and Neuromarketing “Compulsive Buying and Consumer Culture”. In ISHM College, Kolkata, West Bengal - Lecturer, Assistant Manager in Marketing & Public Relations. In ICICI Bank, Kolkata, West Bengal - As a deputy manager, I grew the book size of four branches, sanctioned more than 5 crore Business loans and maintained the good relationship with the customers.

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skill

Skills

Experience

Experience

Lecturer, Assistant Marketing Manager

International School of Hospitality Management College

Mar-2023 to Present
Deputy Manager
Jun-2022 to Feb-2023
In ICICI Bank, Kolkata, West Bengal - As a deputy manager, I grew the book size of four branches, sanctioned more than 5 crore Business loans and maintained the good relationship with the customers.
...see more
Education

Education

Eastern Institute for Integrated Learning in Management

MBA in Marketing and Human Resource Management

Passout Year: 2022
Eminent College of Management and Technology

BBA in Marketing and Sales & Distribution in Marketing Management

Passout Year: 2020
Publication

Publication

Publication

Role in Research Journals

Projects

Projects

Seminar

Conference/Seminar/STTP/FDP/Symposium/Workshop

“Consumer Buying behaviour and Consumer attitude on sustainable production and consumption in the food and beverage sector”

Seminar Aug 2018
Hosted By:

65633adc1f3da7092402c3e8 ,

Kolkata, West Bengal, India

“Drug Abuse and Illicit Trafficking”

Seminar Aug 2018
Hosted By:

,

Kolkata, West Bengal, India
Certificates

Certificates

Consumer Behaviour
Issued on:

Jun 2018

Issued By:

NPTEL

Drug Abuse and Illicit Trafficking
Issued on:

Aug 2018

Issued By:

Savitri Girls College

Membership

Membership

Invited Position

Invited Position

Honours & Awards

Honours & Awards

Doctoral and Master Thesis Guided

Doctoral and Master Thesis Guided

“Consumer Perception towards Mutual Funds as an Investment Vehicle”
Research Scholar:

Aditya Sanyal

Dissertation

Area of research: Marketing

Patent

Patent

Academic Identity