Neelam Gupta Reviewer
25 Nov 2025 01:40 PM
Approved
1. Relevance and Originality
The abstract focuses on Business Intelligence, a topic that remains central to modern organizational strategy. Its examination of BI architecture, implementation practices, and cross functional business applications clearly reflects present industry priorities. To enhance originality, the abstract could briefly note what distinctive viewpoint, model, or analytical contribution this article offers beyond the well established understanding of BI evolution.
2. Methodology
Although the abstract outlines the major themes covered, it does not specify how the authors approached their analysis. Readers are left unsure whether the study is based on literature assessment, industry surveys, case illustrations, or conceptual evaluation. A brief reference to the research method would substantially improve the clarity and credibility of the work.
3. Validity and Reliability
The abstract presents a wide range of observations about BI adoption, governance, application areas, and emerging trends. These claims appear reasonable, yet the absence of any mention of data sources or evaluative procedures makes it difficult to assess their reliability. Indicating whether examples, empirical observations, or structured analysis support these insights would strengthen this dimension.
4. Clarity and Structure
The abstract is clear and comprehensive, guiding the reader through BI evolution, tools, functional uses, and future directions. At the same time, it contains many interconnected ideas that might benefit from more distinct grouping. Slightly tightening the transitions between the historical overview, implementation principles, and trend analysis would make the narrative easier to follow.
5. Results and Analysis
The abstract conveys the scope of the discussion but does not highlight any specific analytical findings or concrete outcomes from the article. If the article provides examples of performance improvements, industry patterns, or implementation results, referencing one or two of these would give the abstract stronger analytical weight. Doing so would help illustrate the practical impact of BI more clearly.

Neelam Gupta Reviewer