Inderscience Enterprises Limited
1753-0814
8-issues-year
0.7
1753-0806
2007
41229295600
YES
Switzerland
English
YES
Google Scholar
an.gunasekaran@gmail.com
India is fast becoming one of the most important development centres for software, IT outsourcing, R&D, biotechnology, customer contact, design, and other knowledge-based products and services. At the same time, India's rapidly expanding middle class represents a promising new market. IJICBM acts as a forum for the exchange of new developments in Indian business environments both in terms of opportunity and threats, and the implications of culture and political landscape on business enterprise.
Culture and cultural values can play an important role in recruitment decisions. Lack of knowledge on the influence of cultural values can be a serious obstacle to achieving a better underst...
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