International Journal of Behavioral Analytics (IJBA)
Publisher :
Pro Edunet PLT
Organizational Behavioral
Marketing Management
e-ISSN :
2785-9363
Issue Frequency :
Continuously
Est. Year :
2021
Mobile :
12334456678
Country :
Malaysia
Language:
English, Bilingual, Malay
APC :
YES
Email :
editor@ijbmcjournals.org
Journal Descriptions
The International Journal of Behavioral Analytics (eISSN : 2785-9363) is a bilingual journal (English/Malay-Indonesian language) that focuses on individual and organizational behavioral analytics that is an important vehicle for digital development in today’s corporate and business world to plan strategies for conversion, engagement, and retention in the strategic long run. The scope of this journal is quantitative and qualitative in nature, contemporary study and aims to harness the power of big data and data analytics to predict future organizational and consumer behavior and promote digital lifestyle.
International Journal of Behavioral Analytics (IJBA)
is :
True scholar network
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