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An Empirical Study On Women Online Shopping Experience With Reference To Amazon.Com In Bangalore City

Published On: September, 2016

Article Type: Research Article

Journal: International Journal of Technology Marketing

Issue: 9 | Volume: 6 | Page No: 69-78

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Abstract

This research article is intended to investigate the women online shopping experience with reference to amazon.com, this research is chosen to in the view of fast double digit growth in e-commercespace, this study would help to identify the women buying experience over amazon.com as little research literature found with reference to women online buying experience.

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