SG

Sonal Gogri

Assistant Professor at Faculty of Business Administration (GLS BBA)
Ahmedabad, Gujarat, India
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👤 About

Skills & Expertise

MS Office PowerPoint Excel Word Publisher ERP Software Oracle

Research Interests

Communication Time Management Teamwork Research Academic Good communicator Good control over time management Enthusiastic to learn new things Gain knowledge every day Initiatives Inclination towards Academic Research

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💼 Experience

Assistant Professor

Faculty of Business Administration (GLS BBA) · June 1st, 2016 - Present
1. I have taught the following subjects to Under -graduate Management students at GLS BBA Institute: 1st Year management students: Management Concepts and Practices , Production Management, Managing People , Fundamentals of Management , Fundamentals of Marketing 2nd Year management students: An introduction to Marketing Management and Organisation Behaviour & People Management. I also deliver sessions on marketing specialisation in the areas of consumer and culture theory and IMC . 3rd Year management students: Advance d Marketing Management , Strategic Management , Consumer Behaviour , Sales and Distribution Management, Integrated Marketing Communications , Customer relationship management , marketing perspectives, events marketing. I also take lecture series on Digital marketing as a part of elective course 2. Besides teaching, I have an inclination in initiating extra -curriculum activities like organising the photography exhibition , organising fun fair event , co-ordinating Inter -college events and so on. 3. I am also involved actively in guiding students of final year on conducting their research based projects 4. I am actively involved in conducting the Case Study C lub for the students to encourage the practical based pedagogy in the institute 5. Attended various Faculty Development Programmes and workshops held at GLS University and outside.

Management Trainee

Radio Mirchi · October - November 2007 -
Sales and Marketing Representative for Mirchi Shopping Dhamaka

Free Lancer Trainer (Part - Time)

Free Lancer · -
As a free Lancer I have delivered lectures to many MBA, BBA, and B.com Tuitions for short-term projects. I have taught the subjects like Marketing Management, Advertising and Sales promotions management, Consumer Behaviour, Organisational Behaviour, Public Relations Management, Basic Principles of Management, Communication Skills, Business Communications and Strategic Management. I hav e also given weekend tuitions for standard 12 th (boards) commerce students Also, I have conducted GDPI sessions for CAT, GRE, GMAT, etc. competitive exams aspiring students.

Communications team

Indian Institute of Technology Gandhinagar (IIT Gandhinagar ) · May 11th, 2017 - June 11th, 2017
Assisted the Communications team with a wide range of activities like: - Curating information for brochures and designing them - Preparing an events calendar and retroactively populating it with data - Learning the use of Airtable and using it to o rganize various types of institutional data - Drafting write -ups for some of our initiatives - Updating our Wikipedia page and gatherin g data for the same

Visiting Lecturer

Yeshas A cademy a premier institution for CA/CS coaching · May 2nd, 2017 - May 8th, 2017
Visiting Lecturer to teach Business Management to CS Foundation students

🎓 Education

Sal Institute of Management, Ahmedabad

Masters of Business Administration (MBA) in Marketing Specialization · 2012

L. J. Institute of Business Administration, Ahmedabad

BACHELORS OF BUSINESS ADMINISTRATION (BBA) in · 2010

Asia English School

HSC Commerce in General Stream · 2007

H. B. Kapadia High School

SSC in · 2005

B.K. School of Management

PhD. in Marketing Specialization ·
Description (between 50 and 1500 characters)

🎤 Conferences & Seminars (5)

CREATIVITY, INNOVATION AND TECHNOLOGY FOR SUSTAINABLE GROWTH AND DEVELOPMENT OF INDIAN ECONOMY
Faculty of Commerce, GLS University, in collaboration with Indian Commerce Association (Gujarat Chapter) · City , State , Country · 28th December, 2019
The Marketing Summit
Ahmedabad University · City , State , Country · 12th October, 2019
Financial Planning for a Better Tomorrow
Faculty of Commerce, GLS University · City , State , Country · 20th October, 2018
"Governance in Indian Financial Services Sector: Reforms & Remedies"
Jointly Organized by CGS -GTU & BKSBM -GU · City , State , Country · 16th -17th February, 2018
Important Issue on GST
Gujarat University Area Accountancy Teachers Association (GUAATA) · City , State , Country · 11th December, 2016

📚 Publications (8)

Journal: International Journal of Advance Research in Computer Science and Management Studies • October 2016
Journal: Imperial Journal of Interdisciplinary Research • March 2017
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