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B. Neeraja

Professor and Deputy Head Academics at Dr.MGR Educational and Research Institute, University, Chennai.
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S9-082024-0903920
Dr.MGR Educational and Research Institute, University, Chennai.
Dr.MGR Educational and Research Institute, University, Chennai.

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22 Publications
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👤 About

Skills & Expertise

SPSS IFRS Big Data Information Technology CRM E-Waste Management

Research Interests

Consumer Behavior Management Marketing Finance Supply Chain Management Logistics Research Teaching Academic Corporate Governance Customer Relationship Management Knowledge Management Leadership Innovation Creativity Data Analysis Teamwork Communication Presentation Problem Solving Decision Making

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💼 Experience

Professor and Deputy Head Academics

Dr.MGR Educational and Research Institute, University, Chennai. · January 2015 - Present
  • Faculty : Management Studies

Associate Professor

Dr.MGR Educational and Research Institute, University, Chennai. · January 2007 - December 2015

Visiting Faculty

Global Edge Institute of Business Management, (tie up with Adam Smith University, USA), Chennai. · January 2006 - December 2007
  • Faculty : M.B.A & E-M.B.A.

Assistant Professor

D.B.Jain IBMR (tie up with Adam Smith University, USA), Chennai. · January 2004 - December 2006
  • Faculty : M.B.A & E-M.B.A.

Senior Lecturer & Researcher

Rajalakshmi Engineering College, Chennai. · January 2002 - December 2003
  • Faculty : Management Studies

Lecturer

St. Mary`s PG College, Hyderabad. · January 2000 - December 2001
  • Faculty : Management Studies

Lecturer

Guru Shree Shanthi Vijay Jain College for Women, Chennai · January 1998 - December 1999
  • Faculty : B.Com., & B.A.

Lecturer

VEL`S College of Arts and Science, Chennai · January 1997 - December 1998
  • Faculty : B.Com., & B.A.

🎓 Education

Dr.MGR Educational and Research Institute, University, Chennai.

Ph.D. in Management Studies · 2012

PONNAIYAH RAMAJAYAM INSTITUTE OF SCIENCE & TECHNOLOGY

M.Phil. in Management Studies · 2011

Sathyabhama Engineering College, University of Madras.

M.B.A. in Management Studies · 2001

Pachaiyappas College, University of Madras

M.Phil. in Commerce · 1997

Department of Business Management, Osmania University Hyderabad

M.Com. in Commerce · 1995

Wesley Degree College for Women, Osmania University (Hyderabad)

B.COM. in Commerce · 1992

IACT Global (IIT Delhi)

in Logistics and Supply Chain management ·

🎤 Conferences & Seminars (17)

Hot By · City , State , Country ·
Is Board a Key Factor Affecting the Performance of Public Sector Banks?
International Conference on Financial Markets and Corporate Governance · City , State , Country · August 2016
IIT-Madras
A study to analyze the impact of board structure on the financial performance of bank
International conference on changing dynamics in global markets · City , State , Country · September 2016
SCMS
Knowledge Management: Winning Strategy to cope up in the Present Scenario
Sree Sasta College, Chennai · City , State , Country · January 2015
Research Proposal for Disclosure norms for NPA
Great Lakes University · City , State , Country · January 2014
Working women Vs Work life Balance
WE 3600 · City , State , Country · January 2011
Zero defect concept for Customer, Quality Management System
Dr. M.G.R Educational and Research Institute · City , State , Country · January 2011
CRM Vs The present Day Business
VEL`S University · City , State , Country · January 2010
Role of Women in Purchase Decision of White Goods
University of Madras · City , State , Country · January 2010
A Survey of Fast Food Habits in College Students w.r.to Chennai
Bharati Vidyapeeth Institute of Management · City , State , Country · January 2010
Corporate Governance for benefit of Stake holders
Saveetha Engineering College (SEC) · City , State , Country · January 2010
Role of Brand in 21st Century
Panimalar Engineering College · City , State , Country · January 2010
It Back bone for Customer Relationship Management
Singhad Business School, Pune · City , State , Country · January 2010
Advertisement : Ethical issues dealing with Child Psychology
Sree Narayana Guru Institute of Management studies · City , State , Country · January 2010
Proceeding with Research Work
Dr. M.G.R. Educational And Research Institute · City , State , Country · January 2010
Academic Research
Role of Brand in 21st Century: Opportunities and Challenges
PONNAIYAH RAMAJAYAM INSTITUTE OF SCIENCE & TECHNOLOGY · City , State , Country · January 2010
Consumer Protection
Kalasalingam University · City , State , Country · January 2010
Consumer Protection, from False Advertisement

🏆 Awards & Achievements (5)

🏆 API Score
Awarded by: Dr.MGR Educational and Research Institute || Year: 2016
Description
🏆 Best Teacher
Awarded by: NFED || Year: 2013
Description
🏆 Best paper award
Awarded by: Gujarat Technical University || Year:
Description
🏆 Letter of Appreciation
Awarded by: BSE Brokers Forum, Bombay || Year:
Description
🏆 Sir C.V. Raman Research Award
Awarded by: Dr.MGR Educational and Research Institute || Year:
Description

Professional Memberships (5)

i-Explorer International Research Journal Consortium
Member: || Join dt: -
ISRD
Member: Life time member and Editorial Board Member || Join dt: -
The All India Management Association (AIMA)
Member: Accredited Management Teacher || Join dt: -
AIMO
Member: Professional Member || Join dt: -
SAVEETHA UNIVERSITY, RECENT TRENDS IN AUTOMOTIVE MANUFACTURING IN INDUSTRIES IN ASSOCIATION WITH NIQR (RTAMI-2K16)
Member: Professional Member || Join dt: -

📚 Publications (22)

Changing Role of Governance in the Present Scenario
Journal: International Journal of Applied Environmental Sciences • September 2015
Banking on Big data: A Case study
Journal: ARPN Journal of Engineering and Applied Sciences • March 2015
An Empirical Study Of Ownership Structure And Its Impact On Corporate Governance And Performance In Indian Context
Journal: Zenith International Journal of Business Economics and Management Research • July 2014
A study on impact of organizational justice perception on job satisfaction-Indian software employees' perspective
Journal: International Journal of Applied Business and Economic Research • January 2017
Reverse Logistic: A Tool for a Successful Business
Journal: Proceedings of the 3rd International Symposium on Big Data and Cloud Computing Challenges (ISBCC 16) • January 2016
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