AK
Abhishek Kumar
About
My vision is to work with creativity and insight with good organizations in the area of Research and Development for the betterment of self and others on the belief of smart working, honesty, risk taking, service, team work and cooperation.
Skills & Expertise
CRM
Digital Marketing
Retail Management
Sales Management
Marketing Management
Business Environment
Research Interests
Creativity
Insight
Smart working
Honesty
Risk taking
Service
Team work
Cooperation
Communication
Relationship building
Research
Connect With Me
Experience
Associate Professor
Working with Shobhit Institute of Engineering and Technology (Deemed to be University), Meerut since -2013 as an Associate Professor in School of Business Studies.
Public Relation Officer (Additional Responsibility)
As a (Additional Responsibility) working with Shobhit Institute of Engineering and Technology (Deemed to be University), Meerut as an Public Relation Officer from 2016 to till date.
Education
Shobhit Institute of Engineering and Technology (Deemed to be University)
Shobhit Institute of Engineering and Technology (Deemed to be University)
Galgotias College of Engineering & Technology (GCET)
IIMT Engineering College, Meerut
Conferences & Seminars (13)
Understanding the ongoing Economic Slowdown
Psychology today and the road ahead
Participated and organized One day National Conference on Psychology today and the road ahead 22 November 2018 Organized by Centre for Psychology and Human Behavior, School of Business Studies, Shobhit Deemed University, Meerut.
World Economy By 2030
Organized a Two day International Conference on World Economy By 2030,27-28 November 2018 Organized by School of Business Studies Shobhit University Meerut in collaboration with University of Zagreb, Croatia and University of Pula, Croatia as a co-organizing Secretaries.
Emerging Trends in Science, Engineering Technology and Management Research and Development (CICON-2015)
Entrepreneurship
Union Budget-2015
Financial Education & Investor Awareness
Hindi: State and Direction 2014
Educational Psychology need and scope in India
a National Conference on Psychology Today. And the Road Ahead
Future of world economy
an International Conference on World Economy By 2030 organized by School of Business Studies, Shobhit Deemed University, Meerut in collaboration with Faculty of Economics and Business, University of Zagreb, Croatia and Faculty of Economics and Tourism, University of Pula, Croatia on 27th -28th Nov. 2018.
Digital Platforms for economic Growth in India
an International Conference on World Economy By 2030 organized by School of Business Studies, Shobhit Deemed University, Meerut in collaboration with Faculty of Economics and Business, University of Zagreb, Croatia and Faculty of Economics and Tourism, University of Pula, Croatia on 27th -28th Nov. 2018.
A Study on Digitalization Showdown in the field of footwear Retailing
An National Conference on contemporary practices and trends in digital marketing and social media
Understanding Sports Shoes:A Utility Product Based on Material & Sports Science
An International Conference on Disruptive Technologies: Emerging Paradigm with New Challenges
Thesis Guided (6)
Study on consumer buying behavior of sports shoes in national capital region.
Institution:
An analysis of effectiveness of promotional strategies of pharmaceutical industry (with special reference to Meerut, Bareilly and Muzaffarnagar districts of western Uttar Pradesh)
Institution:
An empirical study of online buying behavior of footwear customer in India
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A study on determinants of consumer buying behavior with reference to Indian footwear retail sector
Institution:
Impact of social media marketing on performance of micro and small businesses
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An analysis of marketing strategies for heavy commercial vehicles tyres in UP West & Uttrakhand
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Publications (7)
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