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Transparent Peer Review By Scholar9

DEVELOPING A DATA-DRIVEN ARCHITECTURE FOR IMPLEMENTING AI-ENABLED DYNAMIC PRICING STRATEGIES IN THE AUTOMOTIVE INDUSTRY

Abstract

In the Automotive Industry, dynamic pricing is used a lot to make the most money and hold off the competition. The Automotive industry is using AI to build a data-centric framework that will allow dynamic pricing. This research will look at how they are doing it. Automakers can find out about how customers act, how the market is changing, and how competitors plan to beat them by using complicated formulas and strict data collection methods. The aim of this research is to analyze how dynamic pricing protects prices in various industries, with a particular focus on its application in the automotive industry. In addition, the research will discuss about data-driven design approaches incorporating with artificial intelligence (AI), mainly how these technologies could be used to improve pricing strategies by automating choices and letting prices adjust based on the market. Important things like how to use market trends to our advantage, gather and analyze data, and understand how customers behave, and merchandise sales are the focus areas of the paper. As part of the project, AI could also be used to improve pricing methods. Some of these are prediction analytics, machine learning, and reinforcement learning. We can figure out how to make the most money and guess what prices will be in the future by using algorithms that look at past price data. Finally, the study shows that price strategies that are driven by AI and design that is driven by data can have a big impact on the automotive industry. Businesses in the Automotive industry might be able to boost competition, new ideas, and customer trust by using dynamic pricing systems and staying honest all the way through.

Arnab Kar Reviewer

badge Review Request Accepted

Arnab Kar Reviewer

25 Apr 2025 02:01 PM

badge Approved

Relevance and Originality

Methodology

Validity & Reliability

Clarity and Structure

Results and Analysis

Relevance and Originality:

The research tackles a highly relevant topic by exploring the integration of artificial intelligence, data-driven design, and dynamic pricing in the automotive industry. The novelty lies in the focus on using AI-driven models such as machine learning and reinforcement learning for price optimization, which adds value to the field. The study addresses a real-world problem—staying competitive and maximizing profits—making it both timely and important. However, the scope could be expanded by comparing how dynamic pricing performs across multiple sectors, not just the automotive domain.

Methodology:

The research mentions complex formulas, predictive analytics, and strict data collection methods, indicating a technical approach. However, the methodology lacks clarity regarding the exact frameworks or models applied. It would benefit from specifying how the data was gathered, what algorithms were used, and how they were validated. Including experimental design or model architecture would enhance the transparency and scientific rigor of the work.

Validity & Reliability:

While the article suggests that AI can help forecast pricing and enhance competitiveness, the reliability of these findings depends on empirical backing, which is not explicitly presented. The use of historical data for algorithm training is promising, but the lack of quantitative validation or benchmarking limits the generalizability and credibility of the results. Further explanation of evaluation metrics and success indicators would strengthen the reliability.

Clarity and Structure:

The research is generally coherent and follows a logical progression from industry challenges to AI-driven solutions. However, the writing could be more concise, and some repetitive language should be refined. The inclusion of technical diagrams or process flow visuals could support reader comprehension. Clear subheadings for sections like problem definition, AI applications, and outcomes would improve readability and organization.

Result Analysis:

The article presents an optimistic outlook on AI-driven dynamic pricing and its potential to transform business strategies. However, the analysis would benefit from concrete examples, comparative statistics, or case-based evidence to substantiate the claims. A more detailed breakdown of the performance improvements or market advantages gained through AI implementation would enhance the impact of the conclusions.

avatar

IJ Publication Publisher

Respected Sir,

Thank you for your feedback on the research. We appreciate your acknowledgment of the relevance and originality of the study. We will consider expanding the scope by exploring how dynamic pricing compares across different sectors to further strengthen the research.

Regarding the methodology, we will improve clarity by specifying the frameworks, data sources, and algorithms used. A more detailed explanation of the experimental design and model architecture will be added to increase transparency and rigor.

We will also enhance the validity and reliability of the study by incorporating quantitative validation, benchmarking, and clear success indicators. Your suggestion for more concrete examples and case-based evidence in the result analysis is valuable, and we will work on incorporating these elements to substantiate the claims.

Thank you again for your thoughtful suggestions.

Publisher

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IJ Publication

Reviewer

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Arnab Kar

More Detail

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Paper Category

Computer Engineering

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Journal Name

IJCRT - International Journal of Creative Research Thoughts

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p-ISSN

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e-ISSN

2320-2882

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