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South Asian Journal of Marketing (SAJM)

Publisher :

Emerald Publishing Limited & Sri Lanka Institute of Marketing (SLIM)

Scopus Profile
Peer reviewed only
Scopus Profile
Open Access
  • Marketing
  • Marketing Management
  • Consumer Behavior
  • +9

e-ISSN :

2738-2486

Issue Frequency :

Monthly

p-ISSN :

2719-2377

Est. Year :

2020

Mobile :

4401133231381

DOI :

YES

Country :

United Kingdom

Language :

English

APC :

YES

Impact Factor Assignee :

Google Scholar

Email :

eic.sajm@slim.lk, emerald@emerald.com

Journal Descriptions

The South Asian Journal of Marketing is an international, open access, peer-reviewed academic journal focusing on all topics related to Marketing with a particular emphasis on the South Asia region. The journal is published by Emerald and managed by the Faculty of Management Studies, Sabaragamuwa University of Sri Lanka on behalf of the Sri Lanka Institute of Marketing. Being the official Journal of the Sri Lanka Institute of Marketing, the South Asian Journal of Marketing (SAJM) aims to be a double-anonymous peer reviewed Journal with South Asian, as well as international, reputation for publishing pioneering and innovative contributions. The SAJM carefully concerns itself with all aspects of marketing practices and theory in the South Asian context: Afghanistan, Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan, and Sri Lanka. The intellectual contributions of the Journal aim at enhancing the existing knowledge of marketing management, while simultaneously subjecting research that takes marketing management and the managerial agenda of marketing thought as an object of intellectual scrutiny. Hence, the SAJM aims to be one of the most sought-after marketing and consumer research entity welcoming contributions from the entire spectrum. SAJM aims to cater to a wide and intellectually advanced audience and hence expects all contributions to the Journal to be of rigorous intellectual clarity, with well-researched literature and easily understood by a wide audience.


South Asian Journal of Marketing (SAJM) is :

International, Peer-Reviewed, Open Access, Refereed, Marketing, Marketing Management, Consumer Behavior, Technology And Digital Marketing, Marketing And Society, Services Marketing, Sales Management And Retailing, B To B And Network Marketing, Sustainability Marketing, Brand Management, International / Global Marketing, Industrial Marketing , Online or Print, Monthly Journal

UGC Approved, ISSN Approved: P-ISSN - 2719-2377, E-ISSN - 2738-2486, Established in - 2020, Impact Factor

Provide Crossref DOI

Indexed in DOAJ

Not indexed in Scopus, WoS, PubMed, UGC CARE

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