Journal of Consumer Psychology (JCP)
Journal Descriptions
The Journal of Consumer Psychology (JCP) publishes top-quality research articles that contribute both theoretically and empirically to our understanding of the psychology of consumer behavior. JCP is the official journal of the Society for Consumer Psychology. JCP publishes articles in areas such as consumer judgment and decision processes, consumer needs, attitude formation and change, reactions to persuasive communications, consumption experiences, consumer information processing, consumer-brand relationships, affective, cognitive, and motivational determinants of consumer behavior, family and group decision processes, and cultural and individual differences in consumer behavior. Most published articles are likely to report new empirical findings, obtained either in the laboratory or in field experiments that contribute to existing theory in both consumer research and psychology.
Journal of Consumer Psychology (JCP) is :-
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International, Peer-Reviewed, Open Access, Refereed, Applied Psychology, Marketing , Online or Print , Quarterly Journal
- UGC Approved, ISSN Approved: P-ISSN P-ISSN: 1057-7408, E-ISSN: 1532-7663, Established: 1992, Impact Factor: 4
- Does Not Provide Crossref DOI
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Not indexed in Scopus, WoS, DOAJ, PubMed, UGC CARE
