International Journal of Research in Marketing (IJRM)
Journal Descriptions
The International Journal of Research in Marketing is an international, double-blind peer-reviewed journal for marketing academics and practitioners. IJRM aims to contribute to the marketing discipline by providing high-quality, original research that advances marketing knowledge and techniques. As marketers increasingly draw on diverse and sophisticated methods, IJRM's target audience is comprised of marketing scholars, practitioners (e.g., marketing research and consulting professionals) and policymakers.
International Journal of Research in Marketing (IJRM) is :-
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International, Peer-Reviewed, Open Access, Refereed, Applied Psychology, Telecommunications, Product reviews, Database marketing, Digital marketing, Consumer privacy, Market segmentation, Brand equity , Online or Print , Quarterly Journal
- UGC Approved, ISSN Approved: P-ISSN P-ISSN: 0167-8116, E-ISSN: 1873-8001, Established: 1984, Impact Factor: 7
- Does Not Provide Crossref DOI
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Indexed in: Scopus
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Not indexed in WoS, DOAJ, PubMed, UGC CARE
