Small Scale Business Management in Distress Economy in Jaba Local Government Area of Kaduna State Case Study of Sabon Gari District Kwoi

Abstract

This study was carried out on small scale business management in distress economy in Jaba local government area of Kaduna state. Case study of sabon gari district Kwoi. To achieve this objective, the researcher developed and administered a questionnaire on one hundred and twenty selected members of different small scale businesses in kwoi. The Chi-square was used in testing the null hypothesis. From the study, It was observed that the current economic distress in Nigeria has negatively impacted small-scale business. It was also observed that High inflation rates have significantly reduced small scale business profits. It was discovered that Lack of access to credit and loans affects small scale business to expand. It was also discovered that that Government policies and regulations have made it difficult to sustain my business. It was observed that t the high cost of raw materials and goods has affected my business operations. The findings show that Poor infrastructures (e.g., electricity, roads) have hindered my business growth. The finding also shows that the level of customer patronage has reduced due to the economic crisis. finding also shows that they have had to reduce workforce or lay off staff due to financial difficulties. It was also discovered that small scale business owners have considered closing their business due to the current economic challenges. it was also discovered that Small-scale businesses in Sabon Gari District, Kwoi, need more government support. Findings show that Business training and financial literacy programs would improve small business survival. Findings also show that Digital marketing and e-commerce can help small businesses survive economic hardship. Findings shows that Collaboration with other small businesses can help overcome economic challenges. Findings show that small scale business owners are optimistic that their business will survive despite the current economic distress. The study recommends, The government and financial institutions should provide accessible, low-interest loans and grants to small-scale businesses to help them survive economic distress. Additionally, cooperative societies and microfinance banks should be strengthened to support small business owners. Small business owners should undergo regular training in financial management, marketing strategies, and business innovation to improve their ability to navigate economic challenges. Government and non-governmental organizations (NGOs) should organize workshops and mentorship programs. The local government should invest in essential infrastructure such as electricity, road networks, and market facilities to create a more conducive environment for small businesses to thrive. Stable power supply will reduce the cost of operations for businesses. Small-scale businesses should leverage digital platforms for marketing and sales. Online trading, digital payment solutions, and social media marketing can help expand customer reach and increase sales, even in difficult economic conditions. Business owners should collaborate with local suppliers and distributors to reduce dependence on external sources that may be costly or unreliable during economic crises. Encouraging local production and consumption will promote economic resilience. Small business owners should explore alternative sources of income and diversify their products and services to reduce the risks associated with economic instability