Rural Marketing Mix Strategy For FMCG Companies: Suggestive Measures And Models For Effective Implementation

SANJAY SHARMA "Rural Marketing Mix Strategy For FMCG Companies: Suggestive Measures And Models For Effective Implementation". Second National Conference on Paradigm Shift and Recent Trends in Management-2018. LNCT, https://scholar9.com/publication-detail/rural-marketing-mix-strategy-for-fmcg-companies-s-10307