Marketing stimuli and Consumer Buying process, with respect to Black Box theory TOWS analysis and marketing tactics of Apple watch

Saranya Bharathi "Marketing stimuli and Consumer Buying process, with respect to Black Box theory TOWS analysis and marketing tactics of Apple watch". International Journal for Science and Advance Research In Technology, vol: 4, No. 8 Aug. 2018, https://scholar9.com/publication-detail/marketing-stimuli-and-consumer-buying-process-wit-5513