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Research Article
April, 2015
Annamalai Journal of Management
Influence of Gender in Consumer Buying Behavior towards Air conditioner in Chennai City.
C. VELAUDHAM
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https://scholar9.com/publication-detail/influence-of-gender-in-consumer-buying-behavior-to-6669
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C. VELAUDHAM "Influence of Gender in Consumer Buying Behavior towards Air conditioner in Chennai City.". Annamalai Journal of Management, Apr. 2015, https://scholar9.com/publication-detail/influence-of-gender-in-consumer-buying-behavior-to-6669
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