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About

Dr. P. Rajini is an accomplished Associate Professor and Head of the Post Graduate and Research Department of Commerce at Rathnavel Subramaniam College of Arts and Science, Coimbatore. With 23 years of extensive teaching experience in Commerce, specializing in Finance, Marketing, and Human Resource Management, Dr. Rajini has made significant contributions to academia. Her expertise is underscored by a Ph.D. in Marketing and numerous publications in reputed journals. She has secured substantial UGC funding for research and actively guides M.Phil and Ph.D. scholars. Recognized with Faculty Excellence Awards, Dr. Rajini continues to excel in her academic career, fostering innovation and research in her field. A Rank Holder in M.Com during 1996. Having 23 years of teaching experience in the field of Commerce with specialization of Finance, Marketing and Human Resource Management. Currently in the post of Head, Post Graduate and Research Department of Commerce. Coordinator for Women Welfare Cell and for the Research Programmes at the College level. Obtained Faculty Excellence Award during 2008 and 2009. Obtained Rs. 6,30,000 funded by the UGC towards the major project on “A Study on the Factors Influencing the Demand for Ayurvedic Treatment in the Urban Areas of Coimbatore. Guiding M.Phil and Ph. D scholars in the areas of research. Presented papers at National and International Seminars, Workshops and Conferences. Published articles in UGC journals and Scopus journals. Completed NPTEL Certification courses on Services Marketing – A Practical Approach and Financial Statement Analysis and Reporting. Acting as a member in Board of Studies for Commerce disciplines at other Colleges.

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Skills

Experience

Organization

RVS College of Arts and Science

May-2008 to Present

Education

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RVS College of Arts and Science

Ph.D. in Marketing

Passout Year: 2009
Bharathiar University

MBA in Financial Management

Pursuing

Publication

A STUDY ON THE JOB HIRING PROCESS IN THE IT SECTOR

Enlistment and choice lie at the core of how organizations get human asset needed to keep a practical upper hand over its rivals. Staffing work force and particularly administrative faculty...

Projects

Jun-2022 to Present

A Study on the Factors Influencing the Demand for Ayurvedic Treatment in the Urban Areas of Coimbato...

6,30,000

Funded by UGC/UGC Communication

Major Project - A Study on the Factors Influencing the Demand for Ayurvedic Treatment in the Urban Areas of Coimbatore UGC/UGC Communication Reference Number: F.No. 5 – 99 /2012 (HRP), dated 24-07-2012 Rs. 6,30,000 2 years Starting date: Completing date: -
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Conference/Seminar/STTP/FDP/Symposium/Workshop

FDP
  • dott image Oct 2009

Basic Tips for Counseling

Hosted By:

RVS College of Arts and Science ,

Coimbatore, Tamil Nadu, India

Certificates

Issued : May 2020
  • dott image By : Kovai Kalaimaga...
  • dott image Event : Digital Marketi...
Digital Marketing

Honours & Awards

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Faculty Excellence Award
Awarded by:

Rathnavel Subramaniam College of Arts and Science, (Autonomous), Sulur

Year: 2009

Scholar9 Profile ID

S9-072024-1601858

Publication
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Conferences
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