Jean-Pierre Laurent

Scholar9 ID | S9-042025-2911847

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A Comparative Study of Cross-Cultural Negotiation Strategies and Their Effectiveness in Enhancing International Joint Venture Success in the Asia-Pacific Region

Journal: ISCSITR - International Journal of Business Management • March 2023

This study investigates how different cross-cultural negotiation strategies influence the success of international joint ventures (IJVs) within the Asia-Pacific region. Drawing on both qualitative and...

Cross-cultural negotiation International joint ventures Asia-pacific Cultural dimensions Negotiation strategies Intercultural communication Business partnerships

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