Journal of Travel and Tourism Marketing (JTTM)

Journal of Travel & Tourism Marketing is a well-established, peer reviewed academic journal that focuses on the application of marketing principles within the travel and tourism industry. Since its inception in 1992, the journal has served as an important platform for researchers and practitioners to explore marketing strategies, consumer behavior, and management practices in tourism-related sectors. The journal publishes high-quality empirical and conceptual research that addresses contemporary issues in tourism marketing, including destination branding, digital marketing, customer experience, sustainable tourism, and hospitality management. It also explores emerging topics such as social media marketing, e-tourism, and the impact of technology on traveler decision-making. The aim of the journal is to bridge the gap between theory and practice by offering insights that are both academically rigorous and practically relevant for industry stakeholders. It attracts contributions from scholars, policymakers, and professionals worldwide and is indexed in major databases such as Scopus and Web of Science. The journal is recognized for its contribution to advancing knowledge in tourism marketing and management.

Journal of Travel and Tourism Marketing (JTTM) is :-

• International, Peer-Reviewed, Open Access, Refereed, destination branding, digital marketing, customer experience, sustainable tourism, hospitality management, social media marketing, e-tourism, the impact of technology on traveler decision-making, Tourism Marketing, Hospitality Management, Consumer Behavior, Digital & Social Media Marketing, Sustainable Tourism, Destination Management , Online or Print , Monthly Journal

• UGC Approved, ISSN Approved: P-ISSN P-ISSN: 1054-8408, E-ISSN: 1540-7306, Established: 1992,
• Does Not Provide Crossref DOI

• Not indexed in Scopus, WoS, DOAJ, PubMed, UGC CARE