Journal of Marketing for Higher Education (JMHE)

The Journal of Marketing for Higher Education is a well-established, double-anonymized peer reviewed, international journal that publishes original research and review articles. It has been publishing articles on higher education marketing since 1988 and is international in outlook with a readership and papers from across the world. The Journal of Marketing for Higher Education is a multi-disciplinary journal and welcomes papers from all the major disciplines that connect with the marketing of higher education. The journalaims to publish: Challenging articles on higher education marketing, marketing ethics, services marketing, consumer behaviour, economic and policy dilemmas from across the world that make a contribution to critical theory and empirical research which stimulates debate and develops knowledge in the field. Papers on key aspects of the interface between markets and higher education which aim to provide a critical forum for the appraisal of theory, practice and ethics where marketing has a role to play in higher education, nationally and internationally. Papers which critically engage with theoretical and empirical issues drawn from as wide a range of perspectives as possible in the context of markets, marketisation, ethics and higher education.

Journal of Marketing for Higher Education (JMHE) is :-

• International, Peer-Reviewed, Open Access, Refereed, higher education marketing, marketing ethics, services marketing, consumer behaviour, economic and policy dilemmas, the appraisal of theory, markets, marketisation, ethics , Online or Print , Semiannual Journal

• UGC Approved, ISSN Approved: P-ISSN P-ISSN: 0884-1241, E-ISSN: 1540-7144, Established: 1988, Impact Factor: 2.4
• Provides Crossref DOI

• Not indexed in Scopus, WoS, DOAJ, PubMed, UGC CARE