Journal of Marketing Communications (JMC)
Journal Descriptions
The Journal of Marketing Communications is a double-anonymized peer-reviewed journal devoted to publishing research papers and information concerning all aspects of marketing and corporate communication, branding both corporate and product-related, and promotion management. It is a channel for discussing issues such customer relationship management, integrated marketing communication, together with behavioural foundations of marketing communications and promotion management. The Journal will also consider papers in internal marketing and in the corporate communications domain.
Journal of Marketing Communications (JMC) is :-
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International, Peer-Reviewed, Open Access, Refereed, customer relationship management, integrated marketing communication, behavioural foundations of marketing communications, promotion management, corporate communication, strategy development, implementation , Online or Print , 8-issues-year Journal
- UGC Approved, ISSN Approved: P-ISSN P-ISSN: 1352-7266, E-ISSN: 1466-4445, Established: 1995, Impact Factor: 7.7
- Provides Crossref DOI
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Not indexed in Scopus, WoS, DOAJ, PubMed, UGC CARE