Journal of Fashion Marketing and Management: An International Journal (JFMM)
Journal Descriptions
Journal of Fashion Marketing and Management (JFMM) ensures that readers heighten their understanding of issues affecting their industry through the latest thinking and current best practice. From its heritage in trade, management, and technology for apparel and clothing, JFMM focuses on fashion marketing and management in the business context from an apparel perspective. The specific aims of the Journal of Fashion Marketing and Management (JFMM) are to: Provide a refereed forum for the dissemination of pioneering research in all aspects of fashion marketing and management including sustainability, social responsibility, and digital innovation in the fashion industry Encourage the creation of rigorous academic papers addressing major marketing and management issues facing the world's fashion supply chain Identify best theoretical, managerial, and marketing practices internationally and to promote their widespread use in the sector Provide a regular review of the global economic impacts of the fashion supply chain Expose theories and concepts in fashion marketing and management to rigorous study and, where appropriate, to challenge widely held theories and hypotheses Promote the use of novel methodologies in the research field of fashion marketing and management
Journal of Fashion Marketing and Management: An International Journal (JFMM) is :-
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International, Peer-Reviewed, Open Access, Refereed, Fashion Marketing, Fashion Management, Supply Chain Management, Sustainability, Digital Innovation, Consumer Behavior, Global Business , Online or Print , Bi-Monthly Journal
- UGC Approved, ISSN Approved: P-ISSN P-ISSN: 1361-2026, E-ISSN: 1758-7433, Established: 1996, Impact Factor: 3.3
- Provides Crossref DOI
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Indexed in: Scopus, WoS
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Not indexed in DOAJ, PubMed, UGC CARE