Jindal Journal of Business Research (JJBR)

Jindal Journal of Business Research (JJBR) is an internationally oriented, scholarly journal dedicated to publishing high‑quality research in the field of business and management. Launched in 2012, the journal is peer reviewed and issued twice a year to reflect evolving trends in global management studies and emerging business practices. JJBR welcomes contributions that push the boundaries of academic thought while maintaining relevance for practitioners and policy‑makers. Its scope encompasses a broad spectrum of business disciplines, including strategic management, organizational behaviour, marketing strategy, corporate finance, human resource management, operations, and international business — especially within the context of emerging market economies. The journal serves as a rigorous platform for empirical investigations, theoretical explorations, comparative analyses, policy evaluations, and critical reviews that deepen understanding of managerial challenges and strategic decision‑making in dynamic environments. By facilitating scholarly dialogue across cultures and industries, JJBR supports the cross‑fertilization of ideas between academia and practice. Its editorial policy promotes methodological rigour, conceptual clarity, and practical significance, making it a valuable resource for researchers, educators, business leaders, and graduate students aiming to contribute to or stay informed about the forefront of management research globally.

Jindal Journal of Business Research (JJBR) is :-

• International, Peer-Reviewed, Open Access, Refereed, Management and Accounting (miscellaneous), Business, General Business, Management and Accounting, ganizational behaviour, marketing, finance, human resource management, international business, entrepreneurship, emerging market contexts, case studies, executive insights, review articles , Online or Print , Bi-Annual Journal

• UGC Approved, ISSN Approved: P-ISSN P-ISSN: 2278-6821, E-ISSN: 2321-0311, Established: 2012,
• Does Not Provide Crossref DOI

• Not indexed in Scopus, WoS, DOAJ, PubMed, UGC CARE