Consumer Behavior in Tourism and Hospitality (CBTH)

Consumer Behavior in Tourism and Hospitality is an international, double-blind peer reviewed journal, that fosters multidisciplinary and interdisciplinary research in consumer behavior in tourism and hospitality. Previously published as International Journal of Culture, Tourism, and Hospitality Research (ISSN: 1750-6182). Consumer Behavior in Tourism and Hospitality (CBTH) aims to offer conceptual and empirical support to advance, deepen, and expand our understanding of consumer behavior in tourism and hospitality. The journal especially seeks to nurture collaborative work among researchers in marketing and consumer behavior, psychology, management and organizational behavior, behavioral economics, sociology, semiotics, anthropology, geography, and history to offer novel perspectives in describing, explaining, predicting, and influencing tourism and hospitality behavior. Topics include: Theoretical and applied research on specific constructs of tourist behavior Methodological contributions to the investigation of behavior in tourism and hospitality Processes, biases, and behaviors related to tourists´ decision-making Psychological and social factors affecting tourist behavior Tourists’ evaluations of experiences Tourist behavioral insights from technologies, social media and big data Behaviors, preferences, and attitudes of different generations of tourists Behavioral economics approaches to understanding tourists Cross-cultural studies of tourist behavior Alternative and contested representation of consumer behavior in tourism and hospitality Tourists´ responses to advertising and social media communication Individuals, group and organizational behavioral issues in tourism and hospitality

Consumer Behavior in Tourism and Hospitality (CBTH) is :-

• International, Peer-Reviewed, Open Access, Refereed, Tourism Studies, Hospitality Management, Consumer Behavior, Marketing, Psychology, Sociology, Behavioral Economics, Anthropology , Online or Print , Quarterly Journal

• UGC Approved, ISSN Approved: P-ISSN P-ISSN: 2752-6666, E-ISSN: 2752-6674, Established: 2005, Impact Factor: 2.7
• Provides Crossref DOI

• Not indexed in Scopus, WoS, DOAJ, PubMed, UGC CARE