Advertising & Society Quarterly (ASQ)

Advertising & Society Quarterly (ASQ), the successor to Advertising & Society Review, is a scholarly journal devoted entirely to advertising and its relationship to society, culture, history, and the economy. Published quarterly online, ASQ features articles, essays, interviews, roundtable discussions, and other scholarship relevant to a broad, interdisciplinary audience interested in advertising. AEF’s online peer-reviewed scholarly journal. ASQ is published by the AEF and distributed by the Johns Hopkins University Press (JHUP) Project MUSE. Ranked in the top 8% of all MUSE online journals, ASQ includes materials exploring a 360-degree view of issues in original articles by academicians and in interviews, roundtables and panel discussions with participants from industry and academia. The journal participates in Project MUSE’s S2O (subscribe-to-open) program, which makes all newly published content free and open access. Students, professors and librarians must access content from before 2025 through a subscribing institution. View Table of Contents. The journal’s lead editor is Kathleen Franz, associate professor and director of public history in the Department of History at American University. The co-editor is Ed Timke, an assistant professor in the Department of Advertising + PR at Michigan State University. Emma Hymas, publications specialist at Duke University, is managing editor. ASQ’s Editors Emeriti include Founding Editor William M. O’Barr (2000-2005, 2016-2022), Professor Emeritus of Anthropology, Duke University; and Linda M. Scott (2005-2016), DP World Professor of Entrepreneurship and Innovation, University of Oxford. Paula Alex, the President and CEO of the Advertising Educational Foundation (AEF), co-founded the journal with William M. O’Barr in 1999.

Advertising & Society Quarterly (ASQ) is :-

• International, Peer-Reviewed, Open Access, Refereed, society, culture, history, economy , Online , Quarterly Journal

• UGC Approved, ISSN Approved: P-ISSN E-ISSN: 2475-1790, Established: 2000,
• Provides Crossref DOI

• Not indexed in Scopus, WoS, DOAJ, PubMed, UGC CARE